JOUR503 – Technical Skills 1 - Online
Module code
JOUR503
Module title
Technical Skills 1 - Online
Prescription
To develop the ability to publish and promote stories that reach a target audience using online platforms
Programmes
- BM1903
NZQA Level
Level 5
NZQA Credits
15
Delivery method
- Web-Supported
Learning hours
- Total learning hours
- 150
Resources required
- Learning Outcomes
- By the end of this course the student will be able to:
1.Publish stories using a Content Management System (CMS)
2.Optimise Search Engine Optimisation (SEO) in the journalism context
3.Source stories using social media
4.Tell stories using text and images in a format suitable for social media platforms
5.Promote published material using social media
6.Engage with an online audience - Content
- •Content Management Systems (CMS)
•SEO
•Social media platforms
•Audience
•Social media storytelling
•Metrics and analytics for online platforms
•Blog - Assessment Criteria
- Criteria to Pass this Module:
Students must gain an overall mark of 50% to be successful in this course - Learning and Teaching Resource
- A list of recommended resources is provided in the course outline.
