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BIBM784 – Product Development

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Module code
BIBM784
Module title
Product Development
Prescription
To enable students to critically evaluate and apply appropriate knowledge, tools, and methods for ensuring the effective management of the cross-functional activities in new product and service development.
Programmes
  • BI1401
  • BI1506
  • HB4036
NZQA Level
Level 7
NZQA Credits
15
Delivery method
  • Web-Supported
Learning hours
Total learning hours
150
Resources required
Learning Outcomes
LO1: Critically evaluate the strategic role of products and New Product Development (NPD) within the business environment.
LO2: Critique process frameworks, models and/or approaches for developing new products and services.
LO3: Critically appraise opportunities for the development of new products and/or services.
LO4: Evaluate and apply NPD processes and techniques in a practical context.

Content
- Development processes
- Product planning
- Identifying customer needs
- Product specifications
- Concept generation, selection and testing
- Product architecture
- Industrial design
- Design for manufacturing
- Prototyping
- Product development economics
- Managing projects
Teaching and Learning Strategy
Teaching will involve blended delivery methods incorporating the Moodle online delivery platform. Other delivery methods my involve theoretical and practical classes, face to face, lectures, tutorials, workshops, group activities, guest tutors, field trips, role-play, and video conferencing, as appropriate.
Assessment Criteria
Candidates must achieve a minimum result of 40 in the final examination of this module. They must also achieve a minimum C grade pass overall from all assessments to receive a passing grade for the module.
Learning and Teaching Resource
Required Text:
An extended reading list will be supplied by the tutor at commencement of the module. This will be updated annually.

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